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Sansiri tightens condo sales reviews to weekly as Thai market slows

SET-listed developer Sansiri has intensified its monitoring of condo sales, shifting from monthly reviews to weekly or even twice-weekly assessments. The move comes as Thailand's property market grows increasingly sluggish.

Sansiri tightens condo sales reviews to weekly as Thai market slows
Image: Bangkok skyline. File photo: Don Ramey Logan / CC BY-SA 3.0 · Wikimedia Commons

SET-listed developer Sansiri has tightened its monitoring of condo sales as the property market becomes more sluggish, shifting from monthly reviews to weekly and even twice-weekly assessments. The company is responding faster to changes in demand in an environment where sales velocity has declined.

The developer, one of Thailand's largest listed property firms, now conducts sales reviews on a weekly or twice-weekly basis, rather than the previous monthly cadence. Sansiri's decision reflects a broader slowdown in the Thai residential market, where buyers have grown more cautious amid economic headwinds.

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